BCG in India - Publications

Technology, Media & Telecommunications Publications

Report
May, 2013
Connected World: Transforming Travel, Transportation and Supply Chains
Antonella Mei-Pochtler, Nikolaus S. Lang, Michael Rüssman, Mark Maczat
The World Economic Forum in collaboration with The Boston Consulting Group investigated scenarios for travel and transportation by 2025 and identified four cutting-edge solutions with the potential to transform the future. But while these solutions draw largely on existing technology, they face significant implementation hurdles such as institutional barriers and lack of cross-industry cooperation.
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Focus
May, 2013
Cutting Complexity, Adding Value: Efficiency and Effectiveness in Digital Advertising
Dominic Field, Olaf Rehse, Kristi Rogers, Paul Zwillenberg
Digital-advertising processes have become much too complex. To overcome the inefficiencies born of fragmented technology and to create real value for themselves and their clients, agencies need to apply unified technology platforms and a lean approach to their processes and structure.
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Focus
April, 2013
The Integrated Broadband Solution: A New Approach to Network Rollouts
Heinz Bernold, Rüdiger Schicht, Maikel Wilms
For telcos, meeting the rapidly increasingly demand for network capacity won’t be easy or inexpensive. But a new approach to rollouts—BCG's integrated broadband solution—allows them to pursue innovative, geographically targeted upgrades that optimize investments and results.
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