The Interactive Case is designed to illustrate how we think our way through the challenges our clients present to us. Although this is not a real client assignment, it closely approximates how BCG approaches strategy consulting.
As in a case interview, you will be asked to develop a recommendation for the client by analyzing the relevant facts and demonstrating your ability to formulate a supportable conclusion.
Although there is no single correct answer, there are a limited number of sound, defensible conclusions. At the end of exercise, you'll receive feedback that illustrates the kind of thinking BCG interviewers will be looking for. It should take a little less than an hour to work your way through the assignment. Please note that your participation in the interactive case is completely anonymous. We do not use the results for any type of pre-assessment in the recruiting process.
START THE CASE